របៀបដែល 'Doctor Strange 2' បញ្ជាក់ឡើងវិញនូវភាពខ្លាំងនៃម៉ាកយីហោរបស់ Marvel

To the surprise of absolutely no one, Vudu is reporting that វេជ្ជបណ្ឌិតចម្លែកក្នុងពហុវណ្ណៈ is their top-grossing title for the weekend. A glance at the other VOD platforms (iTunes, Google, Amazon and YouTube) shows the Sorcerer reigning Supreme (sorry/not sorry) on YouTube and Google while placing second on iTunes and 18th on Amazon. Yeah, sometimes Amazon is an outlier, as four of the top five titles (Morbius, Father Stu, Uncharted និង Spider-Man: គ្មានផ្លូវនៅផ្ទះទេ) are Sony flicks. Lionsgate’s Nicolas Cage/Pedro Pascal comedy ទម្ងន់ដែលមិនអាចទ្រាំបាននៃទេពកោសល្យដ៏ធំ is third on Amazon and first over at iTunes. Anyway, វេជ្ជបណ្ឌិតចម្លែក 2 dropped onto Disney+ on Wednesday, with Disney applying the 45-day window even to Marvel movies and despite a deluge of related MCU content (លោកស្រីម៉ាវីល) និង សង្គ្រាមផ្កាយ stories (the season finale of Obi-wan kenobi).

Considering Sony gave Spider-Man: គ្មានផ្លូវនៅផ្ទះទេ an 88-day window (which kept extending as the film continued to leg out well into 2022) and Disney gave ភាពអស់កល្បជានិច្ច ២៥០ ថ្ងៃនិង រាជវង្សស្ឆាងជី 71 days, I remain surprised that the Benedict Cumberbatch/Elizabeth Olsen flick arrived “at home” so quickly. Heck, ស្ត្រីមេម៉ាយខ្មៅ (Premier Access notwithstanding) got an 89-day window last summer. Considering the possible/presumed harm that ឆ្នាំពន្លឺ has suffered partially due to the three previous Pixar films being offered up “for free” on Disney+ instead of theaters, with subscribers becoming acclimated to seeing those films “for free” sooner rather than later, well, you’d think Kevin Fiege would have some pull about keeping the MCU movies only in theaters for longer. That’s especially true if it turns out that Disney’s theatrical might is now almost entirely dependent on MCU movies and periodic Avatar sequels and Lucasfilm flicks.

វាមិនដូចនោះទេ។ វេជ្ជបណ្ឌិតចម្លែក 2 dropped dead following the Disney+ announcement. On June 1, Sam Raimi and Michael Waldron’s horror-tinged fantasy had earned $378 million domestic. It has now earned $409.2 million. It ranks 34th among all-time domestic earners (sans inflation), right above អាមេរិកប្រធានក្រុម: សង្រ្គាមស៊ីវិល (១៤១ លានដុល្លារ) និង បុរសដែក 3 ($409 million and just below (for now) ស្ត្រី​អស្ចារ្យ ($412.5 million). Yes, this “just a Doctor Strange sequel” flick is the second-biggest no-Iron Man/Spider-Man MCU flick in domestic and worldwide grosses behind Captain Marvel ($427 million/$1.128 billion) និង ខ្លារខិនខ្មៅ ($700 million/$1.346 billion). It and អធិរាជពិភពលោកជូរិច (both of which, like ឆ្នាំពន្លឺ, contain major LGBT characters) are not cracking $1 billion only because they didn’t earn what they might have in China and Russia by pre-Covid standards.

Heck, throw in $150-$200 million that might have been expected from China and Russia in pre-Covid times, and វេជ្ជបណ្ឌិតចម្លែក 2 may have been fourth-biggest non-Avengers movie superhero movie behind Spider-Man: គ្មានផ្លូវនៅផ្ទះទេ (១,១១១ ពាន់លានដុល្លារ), Black Panther (១,១១១ ពាន់លានដុល្លារ) និង បុរសដែក 3 (២២ ពាន់លានដុល្លារ) ។ Top Gun: Maverick may have stolen its spotlight and its preordained place as the event movie of the summer (at least domestically, as អធិរាជពិភពលោកជូរិច was always right there alongside it), but for a straight-up sequel to វេជ្ជបណ្ឌិតចម្លែក ($677.8 million in 2016, including $109 million in China and $22 million in Russia) to earn (sans China and Russia) $947 million worldwide is a triumph of brand popularity. In “like to like” comparisons, វេជ្ជបណ្ឌិតចម្លែក 2 earned 76% more domestic and 74% more worldwide. Once again, Marvel has turned the break-out sequel into a business model.

វេជ្ជបណ្ឌិតចម្លែកក្នុងពហុវណ្ណៈ earned $409 million from a $187 million launch, which makes it the most frontloaded MCU movie yet. Why is that? Well, aside from Raimi’s horror elements (and controversial story beats concerning Scarlet Witch going full baddie), the opening represented both casual MCU fans and those who explicitly expected a cameo-filled, universe-shaking “mythology episode” on par with អាមេរិកប្រធានក្រុម: សង្រ្គាមស៊ីវិល. សង្គ្រាមស៊ីវិល also earned “just” $408 million from a $179 million launch in May of 2016. Likewise, the inflated opening weekend was partially due to folks who wanted/expected an Avengers-level event while the following weeks were mostly playing to those happy with ប្រធានក្រុមអាមេរិច ៣ or វេជ្ជបណ្ឌិតចម្លែក 2. Now we see how Thor: ស្នេហានិងផ្គរលាន់ plays next month. There’s little kid-friendly competition until Fall, and it’s being sold as a “monster of the week” episode.

The sheer size of វេជ្ជបណ្ឌិតចម្លែកនៅក្នុងពហុវែរនៃភាពឆ្កួត’s grosses, more than អាណាព្យាបាលនៃ Galaxy Vol ។ 2 (១៤១ លានដុល្លារ) និង អង្គការ SPIDER របស់ Man: ការវិលត្រឡប់មកវិញ ($881 million), affirm the sheer size of Marvel’s brand-specific popularity. It confirmed that the lower-than-normal grosses for ស្ត្រីមេម៉ាយខ្មៅ ($380 million plus around $125 million from Premier Access), ភាពអស់កល្បជានិច្ច ($164 million domestic, fewer tickets sold in North America than any prior MCU movie, and $400 million global) and ស៊ាងជីនិងរឿងព្រេងនៃចិញ្ចៀនដប់។ ($225 million domestic and $430 million global) were at least partially about the Covid-specific circumstances of their release, especially overseas. Granted, those were two new franchises and a prequel starring a dead character, but Sony’s Venom: សូមឱ្យមាន Carnage trounced all three of them with $505 million. However, Multiverse of ឆ្កួត implies that, at least for sequels for “Infinity Saga” heroes, the MCU is safe.